#Communications

Effective communication in HSE: risk visualization, remote notification tools, training via mobile messengers, and building transparent incident reporting. This section compiles the experience of enterprises moving from paper reports to a unified information field, where every employee is engaged in dialogue and promptly receives vital statistics.

259
items in this topic
Expert blog
Denis Zamula
Deputy Chief Engineer for HSE
Vorkuta LPUMG, Gazprom Transgaz Ukhta
November 20, 2025

"Safety is Everyone's Choice": How Social Networks Help Build a Safety Culture

The article describes the experience of Vorkuta LPUMG in using the social network VKontakte to develop an occupational health and safety culture through the weekly column 'Safety is Everyone's Choice'. The project, based on the principle of peer-to-peer learning, helped go beyond formal information sharing and raise employees' knowledge of safety requirements. The material shows how modern communication tools complement traditional working methods and help convey critically important rules.

Communications Safety culture Employee engagement
Case
Alina Kvartalnova
Chief Specialist
Gazprom LNG Portovaya
November 20, 2025

Safety Practices During Scheduled Preventive Maintenance

A comprehensive approach to safety management during scheduled preventive maintenance (SPM), including preventive practical training ("Safety Weeks") and weekly mass gatherings ("Safety Assemblies"). The practice aims to engage regular staff and contractors, increase risk awareness, and build a zero-injury culture through visual training, public recognition, and a feedback system.

Communications HSE TOP 100 Safety culture
Expert blog
Konstantin Trufanov
Deputy Director for Production Safety
ALROSA
November 20, 2025

Personnel Involvement in HSE Management

The article is devoted to the safety system at ALROSA, based on employee engagement, the work of occupational health and safety representatives, and leadership of managers. The material examines public control mechanisms, the procedure for conducting working conditions inspections, and ways to contact the single hotline. Readers will learn how the Company motivates personnel for their contribution to safety and what measures are taken based on the results of reviewing employee appeals.

Communications Safety culture Leadership
Case
Vladimir Stepanov
Director of Industrial Safety and Occupational Health Department
OTEKO
November 19, 2025

Safety Curators: An Important Element of the HSE System

Introduction of the safety curators institution to overcome stagnation and develop safety culture. Curators act as mentors and a link between the HSE system and production departments, using line walkdowns, behavioral audits, and practical training.

Communications HSE TOP 100 Safety culture
Expert blog
Ekaterina Gemberova
Head of Safety Systems Development Division
OTEKO
November 19, 2025

From Dry Bulletins to Real Stories: How the "Matter of Chance" Video Series Shapes a Conscious Safety Culture

Instead of dry newsletters, the company launched a video series titled "Matter of Chance", in which employees share personal experiences of injuries and safety rule violations. Real stories and candid emotions from colleagues make risks tangible and force one to think about consequences before taking risky actions. This approach helps bridge the gap between formal informing and the formation of a conscious attitude toward safety.

Communications Safety culture Employee engagement
Expert blog
Dmitriy Chetvertkov
Lead HSE Specialist
MMK
November 19, 2025

Side Rearview Mirrors: A Distance That Costs Lives...

The article explains why the inscription “Objects in mirror are closer than they appear” is applied to the right side mirror of a car and how the convex shape of the mirror expands the field of view. Due to the characteristics of the spherical mirror, the driver can make a mistake in estimating the time to collision by 0.5 seconds. The material describes the purpose of this safety measure and reminds of the need to additionally check “blind spots” by turning one's head.

Communications Safety culture Road safety
Expert blog
Evgeniy Leontyev
Head of Technical Audit and Inspection Service
Gazprom Energoholding
November 19, 2025

Psychological Tools for Conducting Targeted Briefings

The article considers the human factor as one of the main causes of occupational injuries and proposes moving to a qualitatively new level of safety. The author explains how conducting targeted safety briefings in the form of an active dialogue and with a positive emotional background helps manage employee attention. The material shows that changing the format of safety briefings allows workers to independently identify risk factors and consciously apply safety measures.

Communications Safety culture Safety briefing
Expert blog
Denis Zamula
Deputy Chief Engineer for HSE
Vorkuta LPUMG, Gazprom Transgaz Ukhta
November 19, 2025

The Art of Safety: How to Turn Rules into Artworks

At Vorkuta LPUMG, an unconventional approach was applied to integrating safety culture into the daily lives of employees. Street art artist Sergey Volgin created a series of 12 paintings illustrating the Key Safety Rules of PJSC Gazprom. The paintings were placed in shift residential complexes and recreational areas, allowing workers to constantly see and remember the rules in an informal setting.

Communications Safety culture Visualization
Expert blog
Valeriya Ishina
Head of Occupational Safety Service
TECHNO Plant
November 19, 2025

Safety Minutes: How 5 Minutes Change HSE Culture

The article talks about the practice of "safety minutes"—a five-minute live dialogue in the field where colleagues discuss production risks as equals and with specific examples. Open discussion of real-life stories and other people's accidents shatters the myth of immortality among experienced workers, builds trust in management, and helps apply occupational health and safety rules in practice. As a result, short meetings become a daily ritual and a living tradition, in which employees themselve...

Communications Safety culture Employee engagement
Expert blog
Valeriya Ishina
Head of Occupational Safety Service
TECHNO Plant
November 19, 2025

Real-Life HSE

The author shares personal experience working as an occupational health and safety specialist with three types of employees and their different perceptions of safety rules. The material shows how individual tactics — from analyzing archived accidents to paying attention to the health of office workers — help build effective interaction. The article explains why the specialist's task is not control, but integrating safety into the work culture of production.

Communications Safety culture Employee engagement
Expert blog
Konstantin Ermolayev
Head of Safety Culture Promotion Division
Nornickel
November 19, 2025

How to Make Content Viral and Engaging?

Konstantin Ermolaev, Head of the Safety Culture Promotion Department at Nornickel, continues a series of video notes with practical observations on building effective communications in occupational health and safety. The latest episode examines the topic of creating engaging and viral content. The video note demonstrates practical approaches to shaping communications for promoting a safety culture.

Communications Safety culture Employee engagement
Expert blog
Ekaterina Gemberova
Head of Safety Systems Development Division
OTEKO
November 18, 2025

Focus on What Matters: Safety Months

The article describes the practice of holding thematic safety months at OTEKO, introduced in 2023. The material outlines a concentrated management cycle from goal setting and conducting walkthroughs to analytics in an automated safety management system (ASUB). The publication shows how this practice enables systematic risk management, develops managerial leadership, and fosters a culture of mutual responsibility.

Communications Safety culture Leadership
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