In HSE practice, the traditional approach based on punishments and bonus deprivation for violations increasingly demonstrates its inefficiency. Instead of raising the level of safety culture, this method creates an atmosphere of fear: workers begin to hide micro-injuries and near misses, and personal safety is observed only in the presence of supervisors. In his presentation, Vladislav Gumennik analyzes in detail the process of corporate culture transformation, where the company completely abandoned fines in favor of a collective motivation system.
A key step was the management's open declaration of a change in direction: the focus shifted from finding the guilty to encouraging safety leadership. This helped break down the barrier of distrust and stimulated personnel to proactively identify risks in the workplace.
To ensure objective motivation, the speaker uses the implemented system as an example to show how to digitize team engagement. The calculation is based on seven key indicators (K1 – K7) that cover all levels of the incident pyramid:
The consolidated safety coefficient is calculated taking into account the average headcount of the department and the man-hours worked. This mathematically equalizes the chances of small teams and large workshops, making the competition fair.
The transition to collective responsibility directly affected the statistics: the company completely eliminated fatal injuries and reduced the level of minor injuries by 4.5 times. Workers began to independently eliminate violations through "Safety Cards" even before starting work, which significantly reduced the burden on the supervisory staff.
The speaker also analyzes the economic feasibility of the approach. A quarterly bonus fund of about 1.5 million rubles for 700 workers pays off completely. The company's costs to eliminate the consequences of one severe or fatal accident (including social payments) are approximately five times higher than this fund. An additional lever was the integration of safety results into the management rating: the career advancement of workshop managers directly depends on the places their departments occupy in the safety rating.