Opening a Corporate Licensed HSE Training Center. Testing the Hypothesis: "HSE Can Make Money"

Case
12 October 2023 🇷🇺 Original language: русский

Context: Why a Company Needs Its Own Training Center

The idea of creating a corporate licensed HSE training center is becoming increasingly popular among heads of specialized departments. The desire to train employees using internal programs adapted to the specifics of the enterprise and to optimize budgets for professional development is a natural stage in the evolution of the HSE management system. However, ambitious plans often hide non-obvious challenges.

Evgeny Kuzmichev, Deputy Director of the HSE Department at the Rosgeo holding, shares his unique experience in testing a hypothesis: can the HSE department not only train personnel but also generate profit, covering its own costs? The presentation details the entire life cycle of the project — from planning and obtaining a license to facing the harsh reality of the market and internal resistance.

Preparation and Choice of Training Format

The project started with an ambitious goal — to create a licensed training center from scratch in 6 months based on one of the holding's scientific enterprises. The speaker breaks down the key stages of preparation, emphasizing the importance of a detailed roadmap and the distribution of responsibilities.

Special attention was paid to the format of educational programs. An analysis of the target audience showed that modern workers prefer microlearning: short videos (7-10 minutes), interactive lectures, and text materials with visualization. The optimal content ratio, based on the team's experience, was: 30% video, 30% live online lectures, and 40% self-study materials.

The Olimpoks system was chosen to implement distance learning. Despite stereotypes, it proved to be a reliable out-of-the-box solution supporting modern content formats (SCORM), including mobile access. Individual contract terms allowed the costs of purchasing the system to be distributed among interested subsidiaries of the holding.

Innovations: VR, AR, and Artificial Intelligence

In search of effective training methods, the team tested modern technologies. The use of VR headsets (using Oculus Quest as an example) opens up prospects for creating digital twins of production sites and practicing practical skills in a safe environment. However, the speaker notes significant barriers: the high cost of developing specialized content and the problem of motion sickness among some users.

Augmented reality (AR) technologies also have huge potential, but currently remain too expensive and highly specialized for mass use in corporate training.

Artificial intelligence turned out to be a much more accessible and practical tool. Generating photo and video content, voicing texts using neural networks (robot assistants), and using AI for brainstorming can significantly reduce the time and costs of creating training materials.

Licensing: From Documents to Inspections

The process of obtaining an educational license, according to Evgeny, should not frighten HSE specialists accustomed to complex regulatory documentation. Key stages include:

  • Premises preparation: Equipping a training classroom (in this case, costs amounted to about 600 thousand rubles) and obtaining a Rospotrebnadzor conclusion on the suitability of the premises.
  • Program development: Creating curricula that meet legal requirements (in particular, Federal Law 273-FZ "On Education in the Russian Federation").
  • Passing an audit: Submitting documents to Rosobrnadzor and successfully passing a pre-licensing audit.
  • Inclusion in the Mintrud register: A mandatory step for organizations providing HSE training services.

Results and Pitfalls: Why the Project Was Frozen

The hypothesis about the self-sufficiency of the training center was confirmed: over 2 years, about 200 people were trained in six programs, which brought in more than 2 million rubles in income (due to cost savings for the holding's subsidiaries). The social effect was also significant — training according to unified standards contributed to a reduction in injury rates.

However, despite financial success, the project faced serious problems that led to its temporary freeze. The speaker frankly talks about the "pitfalls":

  • Colossal workload on personnel: Maintaining an archive, drafting contracts (taking into account the requirements of Federal Law 152-FZ on personal data), and creating content require dedicated staff. Combining these tasks with the main duties of HSE specialists inevitably leads to professional burnout.
  • Internal resistance: Lack of understanding from the heads of subsidiaries, who are used to training employees in third-party centers, often at lower prices (up to dumping by regional training centers).
  • Legislative restrictions: The inability to impose the services of an internal training center on subsidiaries due to procurement law requirements (especially for companies with state participation).
  • Difficulties entering the external market: Without significant marketing and promotion budgets, competing with commercial training centers is almost impossible.

The main conclusion drawn by the speaker: social effects and improving the safety culture should prevail over economic indicators. Creating a corporate training center is advisable only if management is ready to invest in a dedicated structure and qualified personnel.

What You Will Learn from This Webinar:

  • How to prepare documents from scratch and obtain an educational license for a corporate training center?
  • Which content formats and LMS (learning management systems) are most effective for modern workers?
  • How to use neural networks and free software to create high-quality training materials without hiring contractors?
  • What hidden problems (team burnout, competitor dumping, 152-FZ requirements) will the HSE department face when launching commercial training?
  • Why saving on dedicated staff for a training center can lead to the failure of the entire project?
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