Strategy and Tactics

Case
20 January 2025 🇷🇺 Original language: русский

From Heavy Industry to Food Processing: The Path to Zero Injuries

The pursuit of zero injuries (Vision Zero) was long considered the prerogative of heavy industry. However, modern realities show that the principles of safe production and responsible business conduct are equally important for any industry. In her presentation, Natalia Kovaleva, Quality, HSE and Ecology Director at the Alcohol Siberian Group, shares her experience in implementing a zero injury strategy at food industry enterprises.

The speaker emphasizes that occupational safety is not an isolated function, but an integral part of the overall responsible business strategy, which is monitored at the level of the company's management board.

Strategy and Tactics: From Declarations to Measurable Results

Any strategy is dead without specific metrics. The company has implemented a system of monthly reporting to the management board. The speaker analyzes the key indicators that allow assessing the real state of affairs:

  • Dynamics of accidents and incidents. A baseline indicator reflecting the effectiveness of the safety system.
  • Number of critical and significant risks. Assessment of potential business threats in the areas of HSE, industrial, and environmental safety.
  • Dynamics of reporting near-misses and safety tags. The use of modern tools (e.g., Yandex Forms) allows for prompt data collection from employees, involving them in the risk management process.
  • Waste recycling percentage. The environmental component of the strategy aimed at turning waste into revenue.

Systematic Approach: Why ISO Standards are Needed

Many companies perceive certification under ISO 45001 and ISO 14001 standards as a formality. However, the presentation details a different approach: standards are used as a working tool to minimize human error and ensure stable development.

Implementing a management system helps structure the processes of risk assessment, leadership engagement, and continuous improvement. The speaker notes that annual audits are perceived not as an inspection, but as an opportunity for dialogue with experts and finding new areas for growth.

Practical Tools for Employee Engagement

Regulations alone are not enough to build a safety culture. Using specific initiatives as examples, the speaker shows how to make HSE a part of employees' daily lives:

  • Life Saving Rules. Simple and clear formulations of basic safety requirements that are integrated into training and daily work.
  • Safety talks. Regular communications on selected topics to raise awareness.
  • Visualization and gamification. Using gobo projectors and other visual solutions to draw attention to safety issues.
  • Motivation and recognition. Rewarding the best employees at the end of the quarter for active participation in submitting safety tags and identifying potential threats.
  • Integration into the personnel development system. Upgrading qualifications and increasing salaries are directly linked to successfully passing HSE tests.

Environmental Initiatives: Waste to Revenue

An interesting aspect of the strategy is the approach to waste management. The company strives to minimize the volume of municipal solid waste (MSW) by finding ways to reuse materials — from recycling glass and cardboard to unconventional solutions, such as using pine nut shells for employee needs.

What you will learn from this webinar:

  • How to integrate HSE goals into the company's overall business strategy?
  • Which metrics most effectively reflect the real state of the safety culture?
  • How to use ISO standards not just to "tick a box," but to genuinely improve processes?
  • What tools help engage line personnel in risk management?
  • How to link employees' career growth with their HSE knowledge?
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